Vibe Organic Juice Bar is located in St.Louis Park, Minnesota. Being fortunate enough for the opportunity, the task was to create an updated label for their juice bottles. The initial thought process was solving how to incorporate relevant elements in relation to: well-being, organic product, high-spirited, hence the name vibe. I began sketching fruits, as it's clear that fruits are a key component when making juice or a smoothie. All of the fruits in the design were drawn with pen then scanned into Adobe Illustrator. The Image Trace tool in Illustrator was utilized to transform the sketches into vector art. After a few adjustments to their logo in Photoshop, distribution of all elements, the label configuration became unified.
Vibe Organic Juice Bar is located in St. Louis Park, Minnesota. Fortunate enough for the opportunity, the task was to create an updated label for their juice bottles. The initial thought process was solving how to incorporate relevant elements in relation to: well-being, organic product, high-spirited, hence the name vibe. I began sketching fruits, as it's clear that fruits are a key component when making juice or a smoothie. All of the fruits in the design were drawn with pen then scanned into Adobe Illustrator. The Image Trace tool in Illustrator was utilized to transform the sketches into vector art. After a few adjustments to their logo in Photoshop, distribution of all elements, the label configuration became unified.
